Golden Route Operations Launches New Rewards Program with 100K Grocery Giveaway
Nevada’s largest slot route operator is launching Checkout Rewards, the state’s all new gaming rewards program, with drawings to win free groceries for a year
LAS VEGAS – April 30, 2012 – Golden Route Operations (GRO), an affiliate of Golden Gaming LLC, is announcing the launch of its all new gaming rewards program, Checkout Rewards which is being introduced in select grocery stores and drug stores throughout Nevada on May 1, 2012. Coinciding with the launch of Checkout Rewards will be a $100,000 Grocery Giveaway at participating store locations.
Checkout Rewards is GRO’s newest gaming rewards program specifically tailored for local grocery store players. The Checkout Rewards slot machines are located in 151 locations across Nevada including Vons, Albertsons, Smiths, CVS, Safeway, WinCo Foods, and SaveMart.
“Golden Route Operations is the largest slot route operator in the state of Nevada with a significant presence of slot machines located within grocery stores,” said Steve Arcana, COO of Golden Gaming. “Checkout Rewards is a convenient player rewards program, and the first of its kind, available to players and patrons statewide in their neighborhood grocery stores. In the future, as a member of Checkout Rewards, players will have the opportunity to earn cash, trips, grocery gift cards, and more. ”
From May 1 through Aug. 31, Checkout Rewards will give players the opportunity to win a share of the $100,000 Grocery Giveaway. In Southern Nevada, at all Albertsons, Smith’s, and Vons, players will receive one entry for every natural four-of-a-kind or five-spot or better in keno. On Friday, Aug. 31, three lucky winners’ names will be drawn to receive free groceries for a year. In addition, three winners from each grocery store, each month, will win a $100 grocery store gift card, totaling 705 winners.
“We’re thrilled to have partnered with GRO as our in-store gaming slot operator,” expressed Chris Middleton, Area VP of Operations for Albertsons. “GRO focuses on marketing, service, and the overall gaming experience. We are excited about the launch of Checkout Rewards and believe this program will enhance our players’ overall gaming experience in Albertsons stores across the local community.”